Longtime Atlanta resident and veteran broadcaster Mike Sammond is the owner and operator of the Business RadioX studio in Duluth, GA – now known as the Subaru of Gwinnett studio. He is also the co-host of the weekly program “Gwinnett Business Radio” which airs every Thursday at 10:00 AM. Since opening the studio in the Fall of 2012, over 1,000 local business leaders have come through his doors to talk about the great work they are doing in their community.
Mike began his broadcasting career in radio while still a college student at the University of Georgia in the late 1980’s. Since then, he has worked as a sports director at radio and television stations throughout the Southeast including three years at WRBL-TV in Columbus and three years as a sports anchor at CNN Headline News.
Mike is also an award-winning play-by-play announcer with extensive experience announcing high school, college and professional sports including baseball, basketball, hockey and football. Over the years, he has announced sports for the University of Georgia, Atlanta Braves, Gwinnett Braves, International Hockey League and Arena Football League among others.
On the international sports stage, Mike serves as an announcer for Olympic Broadcasting Services (OBS). He has covered the Winter Olympics in Vancouver (2010), Youth Olympics in Singapore (2010), Summer Games in London (2012) and soon the 2016 Summer Games in Rio. He also announced basketball and table tennis at the 2015 European Games in Azerbaijan.
Away from the broadcast booth, Mike has been a part-owner, team president and front-office executive for professional teams in minor league hockey and arena football. He also spent four years in charge of corporate sponsorships for the Gwinnett Center before joining Business RadioX.
In addition to managing the Business RadioX studio in Gwinnett, Mike is a weekend sports talk show host for Sports Radio 92.9 The Game in Atlanta.